Hyperthesis Senior Advisor, Abhishek Borah, Ph.D., along with Co-Founders, Gratiana Pol, Ph.D., and Jude Calvillo, have just won a S$35,000 (Singapore Dollars) grant from INSEAD's Emerging Markets Institute for their forthcoming meta-analytical work around marketing mix efficacy in emerging markets.
Hyperthesis Co-Founders Gratiana Pol, Ph.D. and Jude Calvillo win AMA / EBSCO Answers in Action Grant
Capping a great week for Hyperthesis, our Co-Founders Gratiana Pol, Ph.D.and Jude Calvillo were just awarded an AMA / EBSCO Answers in Action Grant for their upcoming research, with Drs. Abhishek Borah and Debbie Macinnis, on the ways in which marketing practitioners search for and use scholarly research.
One of our Co-Founders, Jude Calvillo, was recently named a finalist for the UC system's first-ever "I am a UC Entrepreneur" competition for his pitch of Hyperthesis. This pitch pitted Hyperthesis against hundreds of other startup entries from the UC system's global network of alumni.
A leading figure at the intersection of marketing academia and marketing practice, Dr. Allen Weiss, has just joined the Hyperthesis Board of Advisors! Not only is Dr. Weiss an accomplished professor of Marketing at USC's Marshall School of Business, but he is also Founder & CEO of the uber-popular platform MarketingProfs.com, which actively bridges the divide between marketing research and practice.
Hyperthesis is extremely proudto share that Dr. Debbie MacInnis, a prominent consumer psychologist known the world over for her research and scholarly leadership, has joined our Board of Advisors. Dr. MacInnis is a Professor of Marketing - and of Business Administration - at USC's Marshall School of Business.
Hyperthesis will soon be presenting its business and product concepts to its peers and industry advisors at the National Science Foundation's upcoming SBIR awardee conference in Washington, DC. We look forward to the feedback and hope it aligns well with our market studies thus far!
Dr. Abhishek Borah, an assistant Professor of Marketing at the University of Washington's Foster School of Business and a rising star in marketing scholarship, has joined Hyperthesis's Board of Advisors as its Senior Advisor.
Hyperthesis™ is a stealth-mode startup, sponsored by the National Science Foundation, aiming to advance the way behavioral and life science research gets done. By reimagining the scholarly search engine, we make some pivotal, time-consuming tasks of scientific research exponentially faster and more productive.
Learn more about our leadership below...